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Our good ol’ pal, John Chow is back at it again with another internet marketing scheme that is sure to be THE home run blast of all the homerun blasts he’s hit this past year. For those of you who don’t know (and judging by my stats, all of you already know him), John Chow is the newest sensation in the blogosphere. His blatant attempts at gaming the systems have gotten him banned from Digg, banned from Technorati and with his latest scheme, I wouldn’t be surprised if he gets banned from Google!

Basically, he is getting all his readers to link to him with a very specific and powerful link called an Anchor Text link, which is a Key Phrase with a link back to an article covering that phrase on John’s site. To show you what I mean, he is asking us to review his site:

“John Chow dot Com is a blog that helps you make money online. He is offering to link to your blog if you review his blog.”

Do you know notice how “make money online” is the phrase that has been linked? That is the anchor text he is aiming to get all his readers to use when linking back to him, so that when you search on Google “Make Money Online,” John’s site will be one of the first results you see. It truly is an ingenious plan that I know will work out for him. The guy made over $7k last month, but that’s going to be chump change if he knows how to prepare his site for the onslaught of traffic that is about to come his way.

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1. Your website’s template and design should relevant to your site’ title and content. You wouldn’t want to use a dog graphic header on an e-commerce website that sells cell phones.

2. Whenever you have added new articles and content to your site let your visitors know immediately. You can do this by alerting your visitors using email. This will increase the numbers of people revisiting your web site.

3. Let your visitors know about your email address or even telephone number on your website. This offers a way to visitors to contact you to ask for more information and assistant which will enable you to build good relationship with your visitors. And those who are in the same niches may contact you requesting for potential joint venture for making more money online.

4. Provide an option to your visitors to view your website offline. You can offer it by autoresponder or printer friendly version.

5. Make sure your web content is original and targeted to your audience to avoid being seen as spamming by search engines. Search engines are good sources of high quality targeted traffic to your website in long term. So you don’t want to be blacklisted by them. You don’t need to make your content 100% original, 60% original or higher is safe enough.

6. Give your visitors a good reason to come back to your site. You may try to give incentives to encourage them revisiting your site like providing free games, adding entertaining videos frequently, allowing free downloads such as ebooks and software that are useful to your visitors.

7. Customize you website in logical and profitable sequence. You don’t want people to see your freebies before they learn about what products you are offering. Identify what actions you want people to take when they are visiting your website that will make you profitable and then organize your site accordingly to entice people to take that action. If you main purpose is to earn money with cost-per-click ads programs such as AdSense, YPN, etc; you’ll want your visitors to click on your CPC ads to earn money. So you’ll need to place your CPC ads in the areas that will be easily seen by people when they first landed on your home page.

8. If you’re selling products or services or offering something free to use on your website. Don’t forget to add a FAQs section on your website that will answer your visitors and users questions immediately. This will simply make your visitors more happier visiting your site or using your free service as they are getting immediate assistance reading your FAQs.

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Every so often I’m going to have an article with SEO tips straight me, Jonathan. This is the first of many tips. Today we will be going over something that is critically over-looked for webmasters. Image naming.

Image Naming

The blog you’re reading right now is still decently new — 4 months old. I’ve been writing on it everyday almost and I try to include images where I can. I normally take a screenshot, crop is and customize it as needed, then export it as a jpg out of photoshop. I’ve been very careful when naming my images.

I haven’t just named them whatever in hopes that it won’t matter, but I’ve been trying something new that I’ve noticed has been working. With the minimal amount of images I actually have on my site, I noticed it’s bringing a decent amount of traffic to my site.

I’ve been very careful to name my images with terms like…. google_search.jpg or google_clock.jpg, but maybe even something like mobile_blogging.jpg.

Even with this image, I named it “google_image_search.jpg” because that’s what this article is about and that’s what really describes the image. This image is a little bit of the traffic I’ve seen coming from Google Images, which is actually quite decent to speak of. Most sites I run won’t even show Google Images in the search queries because there’s nothing coming from that source.

In-depth

Users are constantly looking for images. I know that I use the Google Image Searc at least 4 days a week. Google really has no idea what your is about unless you use alt text or by trying to determine it from the page it’s on. The best way to tell Google what the image is of, is to put it in the name of the file.

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In Part 1 of this article, I defined Title Elements and META Tags and took you step-by-step through how to create an optimized Title Element. Now it’s time to create your optimized META Description and META Keywords Tags.

Create Your META Description Tag

Now it’s time to create your optimized META Description Tag.

Take your list of target keywords and phrases and open another text file. Again, you can use an existing sample META Description Tag as your template. Let’s say our existing description is:

[META name=”description” content=”Miami Florists create beautiful floral bouquets, arrangements, tributes and displays for all occasions, including weddings, Valentines Day, parties and corporate events. Deliveries throughout Florida.”]

You can make your META Description Tag as long as you like, but only a certain portion of it will get indexed and displayed by search engines. According to Danny Sullivan in his article How to Use HTML Meta Tags, 200 to 250 characters of the META Description gets indexed but less than that gets displayed, depending on the search engine. So you want to make sure all your important keywords are listed towards the start of the tag.

Now take your list of keywords for the home page in order of importance. For our fictional florist these were:

- florists Miami
- florists Florida
- wedding bouquets

Now you need to create a readable sentence or two describing your web site and incorporating these keywords so they make the best use of the keyword real estate available.

Because search engines often display the contents of the META Description Tag in the search results, it is very important that your sentences make grammatical sense and are enticing enough to encourage readers to click on your link. Let’s start with:

If you’re seeking a florist in Miami Florida, Funky Florists create unforgettable wedding bouquets, floral arrangements, tributes and displays for all occasions.

Ok, so that’s around 150 characters long and gets our three important keyword phrases included. But it’s a bit bland. We need to add something to entice the searcher to click on it. How about:

Order online for a 10 percent discount!

(more…)

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MyWebRanking.com gives you the chance to show your position in google in your website, it´s free, quick and very easy to install!!

Check your search engine placement in Google™ and show it easily to everybody

This is Ranking for the tag “adsensenews” for this blog:

adsensenews

www.mywebranking.com

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In this article, I’m going to show you step-by-step how to create search engine optimized Titles and META Tags. This is a two part article. This part discusses the Title Element, also known as the Title Element.

The TITLE Element

TITLE elements, (commonly called TITLE Tags), are one of the most important factors that search engines “look” at when it comes to determining the relevancy of a web page against a search query. In their ranking algorithms, nearly all the major search engines attribute a high relevancy weight to the content of the TITLE tag.

In the HTML code of a web site, TITLE tags look like this one for a fictional florist:

[TITLE]Miami Florists - beautiful floral creations made to order.[/TITLE]

(Please note that square brackets [ ] have been used in place of open and closing tags < > to prevent this page code from breaking. You’ll need to replace all square brackets with open and closing tags.)

To view the HTML code of any site, choose “View, Source” from your browser toolbar or right click anywhere on the page and choose “view source code”.

The META Description Tag

META Description Tags are designed to describe the content of web pages. Search engine robots will gather up this information when indexing web sites and often use it when referencing web pages in the search listings.

While not all search engines continue to utilize the META Description Tag, a majority of search engines rely on the content of this tag (together with a site’s visible content) to provide information about a site that they can match with search queries. It is therefore important for webmasters to include keywords and phrases in the META description that they would expect searchers to use to find their site content.

In the HTML code of a web site, a sample META Description Tag looks like this:

[META name=”description” content=”Miami Florists create beautiful floral bouquets, arrangements, tributes and displays for all occasions, including weddings, Valentines Day, parties and corporate events. Deliveries throughout Florida.”]

You can view the META Description Tag of a site by viewing the source code.

The META Keywords Tag

While only indexed by a small handful of search engines these days, the META Keywords Tag is still worth including within a site’s HTML code, if only to provide those search engines with as much information as possible about site content.

In the HTML code of a web site, a sample META Keywords Tag looks like this:

[META name=”keywords” content=”flowers, roses, weddings bouquets, florists, floral arrangements, flower deliveries, Valentines Day gifts, Christmas decorations, Mother’s Day, tributes, wreaths, clutches, sprays, in sympathy, funerals, corporate functions, parties, floral displays, Miami, Florida”]

The current lack of support for the META Keywords Tag by so many search engines can be attributed to increasing spam abuse by ignorant webmasters. These webmasters thought the keyword tag was a good place to stuff hundreds of keywords in the hope of achieving a higher search ranking, thereby “spamming” the search engines with useless, non-relevant data. This prompted many search engines to filter out the META Keywords Tag or lower its importance within the ranking algorithm.

You can view the META Keywords Tag of a site by viewing the source code.

(more…)

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